Wine and music (II): can you taste the music? Modulating the experience of wine through music and sound
A growing body of scientific evidence now shows that what people taste when evaluating a wine, and how much they enjoy the experience, can be influenced by the music that happens to be playing at the same time. It has long been known that what we hear can influence the hedonic aspects of tasting. Ho...
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BioMed Central
2015
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