Public service media and news in a digital media environment: a study of six countries

In this paper, we examine how the public service media (PSM) in six European coun-tries (Finland, France, Germany, Italy, Poland, and the United Kingdom) are delivering news in an increasingly digital media environment. We aim to explain the demonstrably large dif-ferences between how they perform i...

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Main Authors: Sehl, A, Cornia, A, Nielsen, R
Format: Conference item
Published: International Communication Association 2017
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author Sehl, A
Cornia, A
Nielsen, R
author_facet Sehl, A
Cornia, A
Nielsen, R
author_sort Sehl, A
collection OXFORD
description In this paper, we examine how the public service media (PSM) in six European coun-tries (Finland, France, Germany, Italy, Poland, and the United Kingdom) are delivering news in an increasingly digital media environment. We aim to explain the demonstrably large dif-ferences between how they perform in terms of audience reach (e.g. why the German PSM ARD and ZDF are considerably less able than the British BBC to effectively match their of-fline reach online). The study is based on interviews conducted between December 2015 and February 2016, primarily with senior managers and editors at PSM in the six mentioned coun-tries, as well as a secondary analysis of data. We use our empirical analysis of how a broad range of European PSM are dealing with the new digital developments to advance our under-standing of the relative importance of the organizational, economic, and political factors in shaping how PSM are responding to the technological changes within the media environment. Our research suggests that (internal) organizational factors and (external) political factors are most prominent in shaping how public service broadcasters adapt to and perform in a chang-ing media environment. Economic factors (the level of PSM funding) are a necessary condi-tion, but insufficient in themselves to explain the adaptation process.
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spelling oxford-uuid:cc737d7d-d657-4a33-9035-fb19195b3bb72022-03-27T07:22:05ZPublic service media and news in a digital media environment: a study of six countriesConference itemhttp://purl.org/coar/resource_type/c_5794uuid:cc737d7d-d657-4a33-9035-fb19195b3bb7Symplectic Elements at OxfordInternational Communication Association2017Sehl, ACornia, ANielsen, RIn this paper, we examine how the public service media (PSM) in six European coun-tries (Finland, France, Germany, Italy, Poland, and the United Kingdom) are delivering news in an increasingly digital media environment. We aim to explain the demonstrably large dif-ferences between how they perform in terms of audience reach (e.g. why the German PSM ARD and ZDF are considerably less able than the British BBC to effectively match their of-fline reach online). The study is based on interviews conducted between December 2015 and February 2016, primarily with senior managers and editors at PSM in the six mentioned coun-tries, as well as a secondary analysis of data. We use our empirical analysis of how a broad range of European PSM are dealing with the new digital developments to advance our under-standing of the relative importance of the organizational, economic, and political factors in shaping how PSM are responding to the technological changes within the media environment. Our research suggests that (internal) organizational factors and (external) political factors are most prominent in shaping how public service broadcasters adapt to and perform in a chang-ing media environment. Economic factors (the level of PSM funding) are a necessary condi-tion, but insufficient in themselves to explain the adaptation process.
spellingShingle Sehl, A
Cornia, A
Nielsen, R
Public service media and news in a digital media environment: a study of six countries
title Public service media and news in a digital media environment: a study of six countries
title_full Public service media and news in a digital media environment: a study of six countries
title_fullStr Public service media and news in a digital media environment: a study of six countries
title_full_unstemmed Public service media and news in a digital media environment: a study of six countries
title_short Public service media and news in a digital media environment: a study of six countries
title_sort public service media and news in a digital media environment a study of six countries
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