Stephen, A., Zubcsek, P., & Goldenberg, J. (2015). Lower connectivity is better: The effects of network structure on redundancy of ideas and customer innovativeness in interdependent ideation tasks. American Marketing Association.
Citace podle Chicago (17th ed.)Stephen, A., P. Zubcsek, a J. Goldenberg. Lower Connectivity Is Better: The Effects of Network Structure on Redundancy of Ideas and Customer Innovativeness in Interdependent Ideation Tasks. American Marketing Association, 2015.
Citace podle MLA (9th ed.)Stephen, A., et al. Lower Connectivity Is Better: The Effects of Network Structure on Redundancy of Ideas and Customer Innovativeness in Interdependent Ideation Tasks. American Marketing Association, 2015.
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