APA (7th ed.) Citation

Chae, I., Stephen, A., Bart, Y., & Yao, D. (2016). Spillover effects in seeded word-of-mouth marketing campaigns. INFORMS.

Chicago Style (17th ed.) Citation

Chae, I., A. Stephen, Y. Bart, and D. Yao. Spillover Effects in Seeded Word-of-mouth Marketing Campaigns. INFORMS, 2016.

MLA (9th ed.) Citation

Chae, I., et al. Spillover Effects in Seeded Word-of-mouth Marketing Campaigns. INFORMS, 2016.