A Theory of Clearance Sales.
Clearance sales are widely used by firms as an intertemporal selling policy, in particular in markets where firms face demand uncertainty and need to choose capacity in advance. Clearance sales consist in charging a high price initially but then lowering the price in the sales period. High-valuation...
| Główni autorzy: | , |
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| Format: | Journal article |
| Język: | English |
| Wydane: |
Wiley-Blackwell
2007
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