Retail Atmospherics and In-Store Nonverbal Cues: An Introduction
Customers' in-store experiences are having a profound impact on their shopping behavior. In this special issue, two key variables are highlighted: the retail environment and role of nonverbal cues. The eight papers in this special issue present numerous cutting edge issues in these two research...
Päätekijät: | Grewal, D, Roggeveen, A, Puccinelli, N, Spence, C |
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Aineistotyyppi: | Journal article |
Kieli: | English |
Julkaistu: |
Wiley-Liss Inc.
2014
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Samankaltaisia teoksia
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Store Atmospherics: A Multisensory Perspective
Tekijä: Spence, C, et al.
Julkaistu: (2014) -
Influence of Retail Atmospherics as Nonverbal Communication on Purchase Behaviour in the Nigerian Retail Environment
Tekijä: Kizito Ogedi Alakwe, et al.
Julkaistu: (2017-01-01) -
Verbal vs Nonverbal Cues in Conversation
Tekijä: Dunbar, R
Julkaistu: (2019) -
Digital atmosphere of fashion retail stores
Tekijä: Ha Youn Kim, et al.
Julkaistu: (2020-09-01) -
Interpreting nonverbal cues to deception in real time.
Tekijä: Josiah P J King, et al.
Julkaistu: (2020-01-01)