The dynamics of innovation contests using firm-hosted communities

<p>Firms pursuing an open innovation strategy have increasingly turned to individuals as sources of new ideas. Two main approaches are often highlighted. First, firms can use online innovation contests, where individuals submit ideas in competition for a prize. Second, firms can use firm-hoste...

תיאור מלא

מידע ביבליוגרפי
מחבר ראשי: Langner, BF
מחברים אחרים: Seidel, V
פורמט: Thesis
שפה:English
יצא לאור: 2013
נושאים: