The dynamics of innovation contests using firm-hosted communities
<p>Firms pursuing an open innovation strategy have increasingly turned to individuals as sources of new ideas. Two main approaches are often highlighted. First, firms can use online innovation contests, where individuals submit ideas in competition for a prize. Second, firms can use firm-hoste...
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| Định dạng: | Luận văn |
| Ngôn ngữ: | English |
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2013
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