The best strategies don’t just take a long view. They take a broad view
Change, speed, uncertainty, disruption, surprise — all are constants in today’s business environment. As a result, leaders who devise strategy can no longer simply plan for what they believe will happen in the long term. Instead, to prepare themselves for the threats and opportunities that can emerg...
Main Authors: | , |
---|---|
Format: | Journal article |
Language: | English |
Published: |
Harvard Business Publishing
2022
|
_version_ | 1797109663770083328 |
---|---|
author | Lang, T Whittington, R |
author_facet | Lang, T Whittington, R |
author_sort | Lang, T |
collection | OXFORD |
description | Change, speed, uncertainty, disruption, surprise — all are constants in today’s business environment. As a result, leaders who devise strategy can no longer simply plan for what they believe will happen in the long term. Instead, to prepare themselves for the threats and opportunities that can emerge at any moment from any direction, they need to adopt much broader view. In this article the authors explain why taking the broad view of strategy is so important, and they recommend that leaders who want to take the broad view need to think differently in three important ways — by focusing on systems not sectors, scenarios not forecasts, and playbooks not plans. |
first_indexed | 2024-03-07T07:44:40Z |
format | Journal article |
id | oxford-uuid:e66093fa-5892-4406-a6ea-7680cfa8636b |
institution | University of Oxford |
language | English |
last_indexed | 2024-03-07T07:44:40Z |
publishDate | 2022 |
publisher | Harvard Business Publishing |
record_format | dspace |
spelling | oxford-uuid:e66093fa-5892-4406-a6ea-7680cfa8636b2023-05-16T17:20:36ZThe best strategies don’t just take a long view. They take a broad viewJournal articlehttp://purl.org/coar/resource_type/c_dcae04bcuuid:e66093fa-5892-4406-a6ea-7680cfa8636bEnglishSymplectic ElementsHarvard Business Publishing2022Lang, TWhittington, RChange, speed, uncertainty, disruption, surprise — all are constants in today’s business environment. As a result, leaders who devise strategy can no longer simply plan for what they believe will happen in the long term. Instead, to prepare themselves for the threats and opportunities that can emerge at any moment from any direction, they need to adopt much broader view. In this article the authors explain why taking the broad view of strategy is so important, and they recommend that leaders who want to take the broad view need to think differently in three important ways — by focusing on systems not sectors, scenarios not forecasts, and playbooks not plans. |
spellingShingle | Lang, T Whittington, R The best strategies don’t just take a long view. They take a broad view |
title | The best strategies don’t just take a long view. They take a broad view |
title_full | The best strategies don’t just take a long view. They take a broad view |
title_fullStr | The best strategies don’t just take a long view. They take a broad view |
title_full_unstemmed | The best strategies don’t just take a long view. They take a broad view |
title_short | The best strategies don’t just take a long view. They take a broad view |
title_sort | best strategies don t just take a long view they take a broad view |
work_keys_str_mv | AT langt thebeststrategiesdontjusttakealongviewtheytakeabroadview AT whittingtonr thebeststrategiesdontjusttakealongviewtheytakeabroadview AT langt beststrategiesdontjusttakealongviewtheytakeabroadview AT whittingtonr beststrategiesdontjusttakealongviewtheytakeabroadview |