‘À propos, ou hors de propos, il n’importe’: relevance theory and Montaigne 1

Relevance theory, founded by Dan Sperber and Deirdre Wilson, was launched by their Relevance: Communication and Cognition. A stimulus will achieve relevance, to a varying degree, if it has or seems to have positive cognitive effects on them, and if the cognitive effort they must expend to derive tho...