How the far-right polarises Twitter: ‘hashjacking’ as a disinformation strategy in times of COVID-19

Twitter influences political debates. Phenomena like fake news and hate speech show that political discourses on social platforms can become strongly polarised by algorithmic enforcement of selective perception. Some political actors actively employ strategies to facilitate polarisation on Twitter,...

Full description

Bibliographic Details
Main Authors: Darius, P, Stephany, F
Format: Conference item
Language:English
Published: Springer 2022
_version_ 1797108609339883520
author Darius, P
Stephany, F
author_facet Darius, P
Stephany, F
author_sort Darius, P
collection OXFORD
description Twitter influences political debates. Phenomena like fake news and hate speech show that political discourses on social platforms can become strongly polarised by algorithmic enforcement of selective perception. Some political actors actively employ strategies to facilitate polarisation on Twitter, as past contributions show, via strategies of ‘hashjacking’(The use of someone else’s hashtag in order to promote one’s own social media agenda.). For the example of COVID-19 related hashtags and their retweet networks, we examine the case of partisan accounts of the German far-right party Alternative für Deutschland (AfD) and their potential use of ‘hashjacking’ in May 2020. Our findings indicate that polarisation of political party hashtags has not changed significantly in the last two years. We see that right-wing partisans are actively and effectively polarising the discourse by ‘hashjacking’ COVID-19 related hashtags, like #CoronaVirusDE or #FlattenTheCurve. This polarisation strategy is dominated by the activity of a limited set of heavy users. The results underline the necessity to understand the dynamics of discourse polarisation, as an active political communication strategy of the far-right, by only a handful of very active accounts.
first_indexed 2024-03-07T07:29:44Z
format Conference item
id oxford-uuid:fed029e5-7e86-44cf-b95a-ad5cb77d4dad
institution University of Oxford
language English
last_indexed 2024-03-07T07:29:44Z
publishDate 2022
publisher Springer
record_format dspace
spelling oxford-uuid:fed029e5-7e86-44cf-b95a-ad5cb77d4dad2023-01-04T11:56:02ZHow the far-right polarises Twitter: ‘hashjacking’ as a disinformation strategy in times of COVID-19Conference itemhttp://purl.org/coar/resource_type/c_5794uuid:fed029e5-7e86-44cf-b95a-ad5cb77d4dadEnglishSymplectic ElementsSpringer2022Darius, PStephany, FTwitter influences political debates. Phenomena like fake news and hate speech show that political discourses on social platforms can become strongly polarised by algorithmic enforcement of selective perception. Some political actors actively employ strategies to facilitate polarisation on Twitter, as past contributions show, via strategies of ‘hashjacking’(The use of someone else’s hashtag in order to promote one’s own social media agenda.). For the example of COVID-19 related hashtags and their retweet networks, we examine the case of partisan accounts of the German far-right party Alternative für Deutschland (AfD) and their potential use of ‘hashjacking’ in May 2020. Our findings indicate that polarisation of political party hashtags has not changed significantly in the last two years. We see that right-wing partisans are actively and effectively polarising the discourse by ‘hashjacking’ COVID-19 related hashtags, like #CoronaVirusDE or #FlattenTheCurve. This polarisation strategy is dominated by the activity of a limited set of heavy users. The results underline the necessity to understand the dynamics of discourse polarisation, as an active political communication strategy of the far-right, by only a handful of very active accounts.
spellingShingle Darius, P
Stephany, F
How the far-right polarises Twitter: ‘hashjacking’ as a disinformation strategy in times of COVID-19
title How the far-right polarises Twitter: ‘hashjacking’ as a disinformation strategy in times of COVID-19
title_full How the far-right polarises Twitter: ‘hashjacking’ as a disinformation strategy in times of COVID-19
title_fullStr How the far-right polarises Twitter: ‘hashjacking’ as a disinformation strategy in times of COVID-19
title_full_unstemmed How the far-right polarises Twitter: ‘hashjacking’ as a disinformation strategy in times of COVID-19
title_short How the far-right polarises Twitter: ‘hashjacking’ as a disinformation strategy in times of COVID-19
title_sort how the far right polarises twitter hashjacking as a disinformation strategy in times of covid 19
work_keys_str_mv AT dariusp howthefarrightpolarisestwitterhashjackingasadisinformationstrategyintimesofcovid19
AT stephanyf howthefarrightpolarisestwitterhashjackingasadisinformationstrategyintimesofcovid19