Valence attacks harm the electoral performance of the left but not the right
During election campaigns, parties attack each other’s non-ideological traits such as competence and integrity. However, it is unclear to what extent valence attacks reduce voter support for the target party. Drawing from theories on left-right personality and associated cognitive flexibility, we ar...
Main Authors: | Jung, JH, Tavits, M |
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Format: | Journal article |
Language: | English |
Published: |
University of Chicago Press
2020
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