Effect of promotion factors toward the level of customer awareness of REMIX magazine published by Utusan Melayu (Malaysia) Berhad at Bandar Baru Bangi in year 2008 / Nur Farhana Omar
This research conducted focusing on the "The Effect of Promotion Factors toward Level of Customer Awareness of REMIX Magazine". As a new magazine in the industry, Utusan Melayu realizes that customer awareness is very important to ensure the successful of REMIX magazine performances in ter...
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| Format: | Student Project |
| Language: | English |
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Faculty of Business and Management
2018
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| Online Access: | https://ir.uitm.edu.my/id/eprint/21143/1/PPb_NUR%20FARHANA%20OMAR%20M%20BM%2008_5.pdf |