Customer satisfaction: the impact of revamping HAI Magazine published by Utusan Melayu (Malaysia) Berhad among customers in Klang Valley / Afdal Shahizad Zainudin

Customer satisfaction: the impact of revamping HAI Magazine published by Utusan Melayu (Malaysia) Berhad among customers in Klang Valley / Afdal Shahizad Zainudin

Nowadays, there are many competitors in the Malaysian magazine industry. Readers are given choices to choose their reading material for the magazine. The dailies range from Bahasa, Chinese, Tamil and English are competing amongst themselves to get the new readers. Following the scenario above, it...

书目详细资料
主要作者:	Zainudin, Afdal Shahizad
格式:	Student Project
语言:	English
出版:	Faculty of Business and Management 2007
主题:	Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Consumer satisfaction Purchasing. Selling. Sales personnel. Sales executives
在线阅读:	https://ir.uitm.edu.my/id/eprint/21385/1/PPb_AFDAL%20SHAHIZAD%20ZAINUDIN%20M%20BM%2007_5.pdf

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