The impact of customer trust, customer identification and customer satisfaction towards customer loyalty in banking sector / Shahrul Ridzuan Jamari
The purpose of this study is to identify the impact of customer trust, customer identification and customer satisfaction towards customer loyalty in banking sector. The research is based on a sample of 136 respondents. The results show that Customer trust, Customer identification and Customer satisf...
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| Format: | Student Project |
| Language: | English |
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Faculty of Business and Management
2018
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| Online Access: | https://ir.uitm.edu.my/id/eprint/21768/1/PPb_SHAHRUL%20RIDZUAN%20JAMARI%20M%20BM%2018_5.pdf |