Customer satisfaction,commitment and loyalty: key variables for successful customer centricity in business-to-business market focus on MNC-a study in Telekom Malaysia Berhad (TM), Ipoh Perak / Hazwani Mohd Hatar
This research is to study about customer satisfaction, commitment, and loyalty on the successful of customer centricity in business-to-business market focus on MNC. The study was conducted in one of the telecommunication company, which is Telekom Malaysia Berhad, specifically in EGS Perak department...
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| Format: | Student Project |
| Language: | English |
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Faculty of Business and Management
2009
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| Online Access: | https://ir.uitm.edu.my/id/eprint/25013/1/PPb_HAZWANI%20MOHD%20HATAR%20M%20BM%2009_5.pdf |