The effectiveness of promotional tools to retain customer loyalty at Kedai Mesra Petronas / Noor Sharyina Samsusah
This research is all about The Effectiveness of Promotional Tools to Retain Customer Loyalty at Kedai Mesra Petronas. Promotional tools can be the most effective tools that being used by the organization to promote its products or services. This also applied by Petronas to promote their Kedai Mesra....
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| Format: | Student Project |
| Language: | English |
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Faculty of Business and Management
2009
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| Online Access: | https://ir.uitm.edu.my/id/eprint/27635/1/PPb_NOOR%20SHARYINA%20SAMSUSAH%20BM%20M%2009_5.pdf |