Foreign customer satisfaction level towards KFC Holdings (Malaysia) Berhad / Nor Atikah Kamarun Saman
To be successful, organizations must look into the needs and wants of their customers. That is the reason why many researchers and academicians have continuously emphasized on the importance of customer satisfaction. Customer satisfaction means the intention to make future purchases, it is assumed t...
Main Author: | Kamarun Saman, Nor Atikah |
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Format: | Student Project |
Language: | English |
Published: |
Faculty of Business and Management
2011
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Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/28666/1/PPb_NOR%20ATIKAH%20KAMARUN%20SAMAN%20BM%20M%2011_5.pdf |
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