Marketing management vs. internal management problems (Customer service) in 4life Research Sdn Bhd / Nor Asman Che Mansor
Marketing management is a business discipline which is focused on the practical application of marketing techniques and the management of a firm's marketing resources and activities. In the organization, the company and the employee have a mutual need where the company insists on the revenue th...
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| Format: | Student Project |
| Language: | English |
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Faculty of Business and Management
2009
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| Online Access: | https://ir.uitm.edu.my/id/eprint/28672/1/PPb_NOR%20ASMAN%20CHE%20MANSOR%20BM%20M%2009_5.pdf |