Commited to flying high in the lowcost airline industry? An extrinsic and intrinsic motivation approach / Rasmee Islam, Ann Suwaree Ashton and Anderson Ngelambong

This paper aims to investigate the linkages between motivation factors, job satisfaction and employee commitment in a low-cost airlines company. A quantitative approach was employed using a random survey questionnaire to collect data from low-cost airline ground staff. A total of 400 samples were re...

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Main Authors: Islam, Rasmee, Ashton, Ann Suwaree, Ngelambong, Anderson
Format: Article
Language:English
Published: Universiti Teknologi Mara Cawangan Pulau Pinang 2020
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/29356/1/29356.pdf
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author Islam, Rasmee
Ashton, Ann Suwaree
Ngelambong, Anderson
author_facet Islam, Rasmee
Ashton, Ann Suwaree
Ngelambong, Anderson
author_sort Islam, Rasmee
collection UITM
description This paper aims to investigate the linkages between motivation factors, job satisfaction and employee commitment in a low-cost airlines company. A quantitative approach was employed using a random survey questionnaire to collect data from low-cost airline ground staff. A total of 400 samples were received, and multiple regression with the stepwise method was used to perform a study on the relationship between variables. The results revealed that intrinsic motivation was positively related to job satisfaction, of which the most influencing factors were recognition, work itself, advancement and responsibility. Secondly, the extrinsic motivation factors (salary, technical supervision, working conditions, company policy and administration, and job security) were found to be related to job satisfaction. Furthermore, the study found that job satisfaction was related to employee commitment to work in a low-cost carrier company. The study suggested that the organization should focus on improving staff job satisfaction as it helps them to be committed to the airline organization. Several academic and managerial contributions are put forward, and future research is also recommended at the end of the paper.
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spelling uitm.eprints-93562020-04-08T09:49:28Z https://ir.uitm.edu.my/id/eprint/29356/ Commited to flying high in the lowcost airline industry? An extrinsic and intrinsic motivation approach / Rasmee Islam, Ann Suwaree Ashton and Anderson Ngelambong ejssh Islam, Rasmee Ashton, Ann Suwaree Ngelambong, Anderson H Social Sciences (General) Research Methodology This paper aims to investigate the linkages between motivation factors, job satisfaction and employee commitment in a low-cost airlines company. A quantitative approach was employed using a random survey questionnaire to collect data from low-cost airline ground staff. A total of 400 samples were received, and multiple regression with the stepwise method was used to perform a study on the relationship between variables. The results revealed that intrinsic motivation was positively related to job satisfaction, of which the most influencing factors were recognition, work itself, advancement and responsibility. Secondly, the extrinsic motivation factors (salary, technical supervision, working conditions, company policy and administration, and job security) were found to be related to job satisfaction. Furthermore, the study found that job satisfaction was related to employee commitment to work in a low-cost carrier company. The study suggested that the organization should focus on improving staff job satisfaction as it helps them to be committed to the airline organization. Several academic and managerial contributions are put forward, and future research is also recommended at the end of the paper. Universiti Teknologi Mara Cawangan Pulau Pinang 2020-01 Article PeerReviewed text en https://ir.uitm.edu.my/id/eprint/29356/1/29356.pdf Commited to flying high in the lowcost airline industry? An extrinsic and intrinsic motivation approach / Rasmee Islam, Ann Suwaree Ashton and Anderson Ngelambong. (2020) ESTEEM Journal of Social Sciences and Humanities <https://ir.uitm.edu.my/view/publication/ESTEEM_Journal_of_Social_Sciences_and_Humanities/>, 4. pp. 231-242. ISSN 2600-7274 https://ejssh.uitm.edu.my/
spellingShingle H Social Sciences (General)
Research
Methodology
Islam, Rasmee
Ashton, Ann Suwaree
Ngelambong, Anderson
Commited to flying high in the lowcost airline industry? An extrinsic and intrinsic motivation approach / Rasmee Islam, Ann Suwaree Ashton and Anderson Ngelambong
title Commited to flying high in the lowcost airline industry? An extrinsic and intrinsic motivation approach / Rasmee Islam, Ann Suwaree Ashton and Anderson Ngelambong
title_full Commited to flying high in the lowcost airline industry? An extrinsic and intrinsic motivation approach / Rasmee Islam, Ann Suwaree Ashton and Anderson Ngelambong
title_fullStr Commited to flying high in the lowcost airline industry? An extrinsic and intrinsic motivation approach / Rasmee Islam, Ann Suwaree Ashton and Anderson Ngelambong
title_full_unstemmed Commited to flying high in the lowcost airline industry? An extrinsic and intrinsic motivation approach / Rasmee Islam, Ann Suwaree Ashton and Anderson Ngelambong
title_short Commited to flying high in the lowcost airline industry? An extrinsic and intrinsic motivation approach / Rasmee Islam, Ann Suwaree Ashton and Anderson Ngelambong
title_sort commited to flying high in the lowcost airline industry an extrinsic and intrinsic motivation approach rasmee islam ann suwaree ashton and anderson ngelambong
topic H Social Sciences (General)
Research
Methodology
url https://ir.uitm.edu.my/id/eprint/29356/1/29356.pdf
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