Service quality in Malaysian higher education: students’ perceptions and expectations / Noraini Yaumiddin.

This study examines the perceptions and expectations of undergraduate students concerning the quality of service at a private university in Malaysia. It was found that students were critical of many aspects of service, especially with regard to equipment, facilities and record keeping. Students were...

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Main Author: Yaumiddin, Noraini
Format: Article
Language:English
Published: Universiti Teknologi MARA Cawangan Selangor 2011
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/29685/1/AJ_NORAINI%20YAUMIDDIN%20AJUE%20B%2011.pdf
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author Yaumiddin, Noraini
author_facet Yaumiddin, Noraini
author_sort Yaumiddin, Noraini
collection UITM
description This study examines the perceptions and expectations of undergraduate students concerning the quality of service at a private university in Malaysia. It was found that students were critical of many aspects of service, especially with regard to equipment, facilities and record keeping. Students were, however, relatively positive about the quality and the performance of their lecturers. The area that needed most improvement was the valuation placed by the university on feedback from students. It is suggested that further studies are needed to enable universities to compete in an increasingly competitive market-orientated industry.
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spelling uitm.eprints-96852020-04-14T03:36:39Z https://ir.uitm.edu.my/id/eprint/29685/ Service quality in Malaysian higher education: students’ perceptions and expectations / Noraini Yaumiddin. ajue Yaumiddin, Noraini LB Theory and practice of education Higher Education This study examines the perceptions and expectations of undergraduate students concerning the quality of service at a private university in Malaysia. It was found that students were critical of many aspects of service, especially with regard to equipment, facilities and record keeping. Students were, however, relatively positive about the quality and the performance of their lecturers. The area that needed most improvement was the valuation placed by the university on feedback from students. It is suggested that further studies are needed to enable universities to compete in an increasingly competitive market-orientated industry. Universiti Teknologi MARA Cawangan Selangor 2011-06 Article PeerReviewed text en https://ir.uitm.edu.my/id/eprint/29685/1/AJ_NORAINI%20YAUMIDDIN%20AJUE%20B%2011.pdf Service quality in Malaysian higher education: students’ perceptions and expectations / Noraini Yaumiddin. (2011) Asian Journal of University Education <https://ir.uitm.edu.my/view/publication/Asian_Journal_of_University_Education/>, 7 (1). pp. 1-23. ISSN 1823-7797 https://education.uitm.edu.my/ajue/wp-content/uploads/2019/05/Service-Quality-in-Malaysian-Higher-Education-Students%E2%80%99-Perceptions-and-Expectations.pdf
spellingShingle LB Theory and practice of education
Higher Education
Yaumiddin, Noraini
Service quality in Malaysian higher education: students’ perceptions and expectations / Noraini Yaumiddin.
title Service quality in Malaysian higher education: students’ perceptions and expectations / Noraini Yaumiddin.
title_full Service quality in Malaysian higher education: students’ perceptions and expectations / Noraini Yaumiddin.
title_fullStr Service quality in Malaysian higher education: students’ perceptions and expectations / Noraini Yaumiddin.
title_full_unstemmed Service quality in Malaysian higher education: students’ perceptions and expectations / Noraini Yaumiddin.
title_short Service quality in Malaysian higher education: students’ perceptions and expectations / Noraini Yaumiddin.
title_sort service quality in malaysian higher education students perceptions and expectations noraini yaumiddin
topic LB Theory and practice of education
Higher Education
url https://ir.uitm.edu.my/id/eprint/29685/1/AJ_NORAINI%20YAUMIDDIN%20AJUE%20B%2011.pdf
work_keys_str_mv AT yaumiddinnoraini servicequalityinmalaysianhighereducationstudentsperceptionsandexpectationsnorainiyaumiddin