The internet milieu: individualization within a globalised community

Communication technologies have become deeply embedded in our lives, mediating the ways in which information is presented. Due to the global nature of this channel of communication, the world has shrunk and members of the internet may share similar cultural norms of thinking and behaving. Yet, para...

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Main Authors: Lee, Siew Chin, Lin, Luck Kee
Format: Article
Language:English
Published: Pusat Pengajian Bahasa dan Linguistik, FSSK, UKM 2006
Online Access:http://journalarticle.ukm.my/1206/1/llk_final.pdf
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author Lee, Siew Chin
Lin, Luck Kee
author_facet Lee, Siew Chin
Lin, Luck Kee
author_sort Lee, Siew Chin
collection UKM
description Communication technologies have become deeply embedded in our lives, mediating the ways in which information is presented. Due to the global nature of this channel of communication, the world has shrunk and members of the internet may share similar cultural norms of thinking and behaving. Yet, paradoxically, the Internet is personal in that each individual has an interactive opportunity in choosing the options that can expand the breadth and depth of the information they are reading, who they interact with, and the means to achieve that interaction. These options can be expressed through a variety of media techniques. This paper is based on a study of selected websites hosted in English. It looks at language use in the Internet and illustrates the paradoxes between global and individual mediations of meaning
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spelling ukm.eprints-12062016-12-14T06:29:08Z http://journalarticle.ukm.my/1206/ The internet milieu: individualization within a globalised community Lee, Siew Chin Lin, Luck Kee Communication technologies have become deeply embedded in our lives, mediating the ways in which information is presented. Due to the global nature of this channel of communication, the world has shrunk and members of the internet may share similar cultural norms of thinking and behaving. Yet, paradoxically, the Internet is personal in that each individual has an interactive opportunity in choosing the options that can expand the breadth and depth of the information they are reading, who they interact with, and the means to achieve that interaction. These options can be expressed through a variety of media techniques. This paper is based on a study of selected websites hosted in English. It looks at language use in the Internet and illustrates the paradoxes between global and individual mediations of meaning Pusat Pengajian Bahasa dan Linguistik, FSSK, UKM 2006 Article PeerReviewed application/pdf en http://journalarticle.ukm.my/1206/1/llk_final.pdf Lee, Siew Chin and Lin, Luck Kee (2006) The internet milieu: individualization within a globalised community. 3L; Language,Linguistics and Literature,The Southeast Asian Journal of English Language Studies., 11 . pp. 149-170. ISSN 0128-5157 http://www.ukm.my/~ppbl/3L/3LHome.html
spellingShingle Lee, Siew Chin
Lin, Luck Kee
The internet milieu: individualization within a globalised community
title The internet milieu: individualization within a globalised community
title_full The internet milieu: individualization within a globalised community
title_fullStr The internet milieu: individualization within a globalised community
title_full_unstemmed The internet milieu: individualization within a globalised community
title_short The internet milieu: individualization within a globalised community
title_sort internet milieu individualization within a globalised community
url http://journalarticle.ukm.my/1206/1/llk_final.pdf
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