Examining the organisational competencies in managing health lifestyle campaigns on social media for society wellbeing
The increase in unhealthy lifestyles such as smoking, obesity, and lack of exercise has been identified as the main cause of the surge in health issues among the population of Malaysia. The government has aggressively promoted a healthy lifestyle through various nationwide programs and campaigns to...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Penerbit Universiti Kebangsaan Malaysia
2024
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| Online Access: | http://journalarticle.ukm.my/23959/1/komunikasi_19.pdf |