The entertainment-education communication strategy: past struggles, present status, future agenda

please refer fulltext

Bibliographic Details
Main Authors: Arvind Singhal, J. Brown, William
Format: Article
Language:English
Published: Universiti Kebangsaan Malaysian 1996
Online Access:http://journalarticle.ukm.my/4798/1/V12_1.pdf
_version_ 1825725415482720256
author Arvind Singhal,
J. Brown, William
author_facet Arvind Singhal,
J. Brown, William
author_sort Arvind Singhal,
collection UKM
description please refer fulltext
first_indexed 2024-03-06T03:55:06Z
format Article
id ukm.eprints-4798
institution Universiti Kebangsaan Malaysia
language English
last_indexed 2024-03-06T03:55:06Z
publishDate 1996
publisher Universiti Kebangsaan Malaysian
record_format dspace
spelling ukm.eprints-47982016-12-14T06:36:59Z http://journalarticle.ukm.my/4798/ The entertainment-education communication strategy: past struggles, present status, future agenda Arvind Singhal, J. Brown, William please refer fulltext Universiti Kebangsaan Malaysian 1996 Article PeerReviewed application/pdf en http://journalarticle.ukm.my/4798/1/V12_1.pdf Arvind Singhal, and J. Brown, William (1996) The entertainment-education communication strategy: past struggles, present status, future agenda. Jurnal Komunikasi ; Malaysian Journal of Communication, 12 . pp. 19-36. ISSN 0128-1496 http://www.ukm.my/jkom
spellingShingle Arvind Singhal,
J. Brown, William
The entertainment-education communication strategy: past struggles, present status, future agenda
title The entertainment-education communication strategy: past struggles, present status, future agenda
title_full The entertainment-education communication strategy: past struggles, present status, future agenda
title_fullStr The entertainment-education communication strategy: past struggles, present status, future agenda
title_full_unstemmed The entertainment-education communication strategy: past struggles, present status, future agenda
title_short The entertainment-education communication strategy: past struggles, present status, future agenda
title_sort entertainment education communication strategy past struggles present status future agenda
url http://journalarticle.ukm.my/4798/1/V12_1.pdf
work_keys_str_mv AT arvindsinghal theentertainmenteducationcommunicationstrategypaststrugglespresentstatusfutureagenda
AT jbrownwilliam theentertainmenteducationcommunicationstrategypaststrugglespresentstatusfutureagenda
AT arvindsinghal entertainmenteducationcommunicationstrategypaststrugglespresentstatusfutureagenda
AT jbrownwilliam entertainmenteducationcommunicationstrategypaststrugglespresentstatusfutureagenda