Riding the waves of social commerce: an empirical study of Malaysian entrepreneurs
The emergence of social media has made it possible for a person with internet connection to communicate with thousands of other people. Because of the heavy usage of social media there is substantial interest in making this medium a commercial site, particularly among entrepreneurs who want to exp...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
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School of Social, Development and Environmental Studies, Faculty of Social Sciences and Humanities, Universiti Kebangsaan Malaysia
2016
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| Online Access: | http://journalarticle.ukm.my/9815/1/8x.geografia-si-feb16-noorazuan-edam_%281%29.pdf |