Social media content analysis: Study on brand posts of electronics companies
Social Media is considered as a first-rate open communication platform to connect directly with customers. One of the most noteworthy customs to connect with the consumers through these Social Networking Sites (SNS) is to create a Facebook fanpage with brand contents and to place different posts pe...
Autori principali: | , , , |
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Natura: | Conference or Workshop Item |
Lingua: | English |
Pubblicazione: |
2016
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Soggetti: | |
Accesso online: | http://eprints.um.edu.my/16827/1/0001.pdf |