Green Product Preferences with Respect to Cultural Influences: Empirical Study in Indonesia

Green Product Preferences with Respect to Cultural Influences: Empirical Study in Indonesia

Nowadays, increasing awareness is directed toward the fulfilment of sustainability demands in production in rapidly developing Southeast Asian countries such as Indonesia. However, producing green products that satisfy customer preferences is still a challenging task for product designers and manufa...

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Autori principali:	Ghazali, Ihwan, Abdul-Rashid, Salwa Hanim, Md Dawal, Siti Zawiah, Aoyama, Hideki, Tontowi, Alva Edy, Ghazilla, Raja Ariffin Raja
Natura:	Articolo
Pubblicazione:	Fuji Technology Press 2018
Soggetti:	TJ Mechanical engineering and machinery

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