New product development in virtual environment

Purpose - The literature on the topic has evolved exponentially since eight years ago. Relaying on a review of studies published in recent years, this article proposes and discusses a framework which incorporates a set of virtual teams involved in a new product development initiative. Design/meth...

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Main Authors: Ale Ebrahim, N., Ahmed, S., Taha , Z.
Format: Conference or Workshop Item
Language:English
Published: 2008
Subjects:
Online Access:http://eprints.um.edu.my/2206/1/New%2520product%2520Development-CAMOT2008.pdf
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author Ale Ebrahim, N.
Ahmed, S.
Taha , Z.
author_facet Ale Ebrahim, N.
Ahmed, S.
Taha , Z.
author_sort Ale Ebrahim, N.
collection UM
description Purpose - The literature on the topic has evolved exponentially since eight years ago. Relaying on a review of studies published in recent years, this article proposes and discusses a framework which incorporates a set of virtual teams involved in a new product development initiative. Design/methodology/approach - A range of academic and practitioner literature related to virtual teams and virtual new product development is reviewed. What is Virtual New Product Development and what determines its development in manufacturing firms? These two questions are answered. Findings - The decision to use a virtual team is often a necessity and not a choice; being ‘virtual’ is in most cases not an alternative but a requirement. Enterprise may benefit from building and maintain the virtual teams in a number of ways such as achieving higher quality, accessing and capturing dispersed knowledge and skills regarding the multifunctional and multi-use components and modules, electronically unite experts in highly specialized fields, collaborating more productivity at a distance, achieving tight schedules and start quickly, reducing travel time and cost, enabling the recruitment of talented employees, builds diverse teams, promoting proactive employment and finally reducing discrimination in enterprises. Originality/value - The results of an academic literature review were employed to the literature so far has not paid adequate attention to the virtual team activities in NPD. The results highlight several avenues which would help managers and policy makers to better foster cyber new product development and designers to better channel of their efforts in the design and manufacturing domain.
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spelling um.eprints-22062011-12-19T07:21:50Z http://eprints.um.edu.my/2206/ New product development in virtual environment Ale Ebrahim, N. Ahmed, S. Taha , Z. H Social Sciences (General) T Technology (General) Purpose - The literature on the topic has evolved exponentially since eight years ago. Relaying on a review of studies published in recent years, this article proposes and discusses a framework which incorporates a set of virtual teams involved in a new product development initiative. Design/methodology/approach - A range of academic and practitioner literature related to virtual teams and virtual new product development is reviewed. What is Virtual New Product Development and what determines its development in manufacturing firms? These two questions are answered. Findings - The decision to use a virtual team is often a necessity and not a choice; being ‘virtual’ is in most cases not an alternative but a requirement. Enterprise may benefit from building and maintain the virtual teams in a number of ways such as achieving higher quality, accessing and capturing dispersed knowledge and skills regarding the multifunctional and multi-use components and modules, electronically unite experts in highly specialized fields, collaborating more productivity at a distance, achieving tight schedules and start quickly, reducing travel time and cost, enabling the recruitment of talented employees, builds diverse teams, promoting proactive employment and finally reducing discrimination in enterprises. Originality/value - The results of an academic literature review were employed to the literature so far has not paid adequate attention to the virtual team activities in NPD. The results highlight several avenues which would help managers and policy makers to better foster cyber new product development and designers to better channel of their efforts in the design and manufacturing domain. 2008-10-21 Conference or Workshop Item PeerReviewed application/pdf en cc_by_sa http://eprints.um.edu.my/2206/1/New%2520product%2520Development-CAMOT2008.pdf Ale Ebrahim, N. and Ahmed, S. and Taha , Z. (2008) New product development in virtual environment. In: 2008 International Conference on Technology Management and Innovation in China: Challenges and Opportunities in the 21st Century, 21st – 23rd October, UIBE, Beijing, China. http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1688863
spellingShingle H Social Sciences (General)
T Technology (General)
Ale Ebrahim, N.
Ahmed, S.
Taha , Z.
New product development in virtual environment
title New product development in virtual environment
title_full New product development in virtual environment
title_fullStr New product development in virtual environment
title_full_unstemmed New product development in virtual environment
title_short New product development in virtual environment
title_sort new product development in virtual environment
topic H Social Sciences (General)
T Technology (General)
url http://eprints.um.edu.my/2206/1/New%2520product%2520Development-CAMOT2008.pdf
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