A descriptive investigation of Malaysian internet users’ adoption of online shopping
The rapid adoption of the Internet as a commercial tool has resulted in firms trying to do business in innovative ways of marketing in computer-mediated environments. As more businesses connect to the Internet, consumers will have wider choices in gathering products or services with respect to the l...
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| Format: | Article |
| Language: | English |
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Penerbit UKM
2006
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| Online Access: | https://eprints.ums.edu.my/id/eprint/18640/1/A%20descriptive%20investigation%20of%20Malaysian%20internet%20users.pdf |