The influence of online service quality on customers' acceptance: a study of internet banking
The purpose of this study is to test the relationship between online service quality (content, accuracy, ease of use, timeliness, aesthetics and security) and customers' acceptance. This study will also look into how demographic factors such as age, gender and education background influence...
| Main Author: | |
|---|---|
| Format: | Thesis |
| Language: | English |
| Published: |
2006
|
| Subjects: | |
| Online Access: | https://eprints.ums.edu.my/id/eprint/19281/1/The%20influence%20of%20online%20service%20quality.pdf |