Visitor motivation, expectation and satisfaction of local cultural event in Sabah
Local cultural events have been one of the most important components of tourism nowadays. This event seen as an instrument for tourism development and can be part of tourism destination marketing. The result of having the events can be seen from economic, sociocultural, local businesses and politica...
| Main Authors: | , , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2012
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| Subjects: | |
| Online Access: | https://eprints.ums.edu.my/id/eprint/20342/1/Visitor%20motivation%20expectation%20and%20satisfaction%20of%20local%20cultural%20event%20in%20Sabah.pdf |