Structural relationships between disruptive attributes and women consumers’ attitude when using mobile retailing
This study aims to examine the structural relationship between disruptive attributes and women consumers’ attitude when using Mobile Retailing. A total of 486 completed sets of structured self-administered questionnaires were analyzed using the purposive sampling technique. The sample for this study...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English English |
| Published: |
Canadian Center of Science and Education
2016
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| Subjects: | |
| Online Access: | https://eprints.ums.edu.my/id/eprint/20372/1/Structural%20relationships%20between%20disruptive%20attributes%20and%20women%20consumers.pdf https://eprints.ums.edu.my/id/eprint/20372/7/Structural%20Relationships%20between%20Disruptive%20Attributes%20and%20Women%20Consumers%E2%80%99%20Attitude%20when%20Using%20Mobile%20Retailing.pdf |