Smartphone dependency and its impact on purchase behavior
People nowadays seem to become dependent towards smartphone due to its convenience, great camera features, easy applications’ installations, and more importantly, it can do most of the computer functions on the go. Significantly, smartphone usage in Malaysia is growing enormously and has become a si...
Main Authors: | Amran Harun, Liew, Toh Soon, Abdul Wahid Mohd Kassim, Rini Suryati Sulong |
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Format: | Article |
Language: | English English |
Published: |
Canadian Center of Science and Education
2015
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Subjects: | |
Online Access: | https://eprints.ums.edu.my/id/eprint/31399/1/Smartphone%20dependency%20and%20its%20impact%20on%20purchase%20behavior.pdf https://eprints.ums.edu.my/id/eprint/31399/2/Smartphone%20dependency%20and%20its%20impact%20on%20purchase%20behavior_ABSTRACT.pdf |
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