The effect of social feature quality on the social commerce system

The emergence of social networks has triggered the evolution of e-commerce to what is now known as social-commerce (s-commerce). However, s-commerce users experience problems related to its social features that affect s-commerce effectiveness. Therefore, the paper examines the effect of social featu...

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Main Authors: Nona Masnie Mohd. Nistah, Maryati Mohd. Yusof, Suaini Sura, Ook, Lee
Format: Article
Language:English
English
Published: Science and Information Organization 2019
Subjects:
Online Access:https://eprints.ums.edu.my/id/eprint/33485/1/The%20effect%20of%20social%20feature%20quality%20on%20the%20social%20commerce%20system.pdf
https://eprints.ums.edu.my/id/eprint/33485/2/The%20effect%20of%20social%20feature%20quality%20on%20the%20social%20commerce%20system%20_ABSTRACT.pdf
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author Nona Masnie Mohd. Nistah
Maryati Mohd. Yusof
Suaini Sura
Ook, Lee
author_facet Nona Masnie Mohd. Nistah
Maryati Mohd. Yusof
Suaini Sura
Ook, Lee
author_sort Nona Masnie Mohd. Nistah
collection UMS
description The emergence of social networks has triggered the evolution of e-commerce to what is now known as social-commerce (s-commerce). However, s-commerce users experience problems related to its social features that affect s-commerce effectiveness. Therefore, the paper examines the effect of social feature quality (SFQ) determinants on s-commerce from customer perspective by adapting the information systems success model. A total of 220 online survey responses were analyzed by using confirmatory factor analysis and the structural equitation model to test the proposed model. SFQ shows a significant effect on perceived usefulness and customer satisfaction with an s-commerce system, whereas relationship support quality shows a significant effect on perceived usefulness and customer satisfaction with an s-commerce system but not on social support. A significant relationship is also identified among perceived usefulness, customer satisfaction, and net benefits of an s-commerce system.
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spelling ums.eprints-334852022-07-21T08:23:29Z https://eprints.ums.edu.my/id/eprint/33485/ The effect of social feature quality on the social commerce system Nona Masnie Mohd. Nistah Maryati Mohd. Yusof Suaini Sura Ook, Lee HF5001-6182 Business HM701 Social systems The emergence of social networks has triggered the evolution of e-commerce to what is now known as social-commerce (s-commerce). However, s-commerce users experience problems related to its social features that affect s-commerce effectiveness. Therefore, the paper examines the effect of social feature quality (SFQ) determinants on s-commerce from customer perspective by adapting the information systems success model. A total of 220 online survey responses were analyzed by using confirmatory factor analysis and the structural equitation model to test the proposed model. SFQ shows a significant effect on perceived usefulness and customer satisfaction with an s-commerce system, whereas relationship support quality shows a significant effect on perceived usefulness and customer satisfaction with an s-commerce system but not on social support. A significant relationship is also identified among perceived usefulness, customer satisfaction, and net benefits of an s-commerce system. Science and Information Organization 2019 Article PeerReviewed text en https://eprints.ums.edu.my/id/eprint/33485/1/The%20effect%20of%20social%20feature%20quality%20on%20the%20social%20commerce%20system.pdf text en https://eprints.ums.edu.my/id/eprint/33485/2/The%20effect%20of%20social%20feature%20quality%20on%20the%20social%20commerce%20system%20_ABSTRACT.pdf Nona Masnie Mohd. Nistah and Maryati Mohd. Yusof and Suaini Sura and Ook, Lee (2019) The effect of social feature quality on the social commerce system. International Journal of Advanced Computer Science and Applications (IJACSA), 10. pp. 136-140. ISSN 2156-5570 (P-ISSN) , 2158-107X (E-ISSN) https://thesai.org/Downloads/Volume10No7/Paper_20-The_Effect_of_Social_Feature_Quality.pdf https://doi.org/10.14569/IJACSA.2019.0100720 https://doi.org/10.14569/IJACSA.2019.0100720
spellingShingle HF5001-6182 Business
HM701 Social systems
Nona Masnie Mohd. Nistah
Maryati Mohd. Yusof
Suaini Sura
Ook, Lee
The effect of social feature quality on the social commerce system
title The effect of social feature quality on the social commerce system
title_full The effect of social feature quality on the social commerce system
title_fullStr The effect of social feature quality on the social commerce system
title_full_unstemmed The effect of social feature quality on the social commerce system
title_short The effect of social feature quality on the social commerce system
title_sort effect of social feature quality on the social commerce system
topic HF5001-6182 Business
HM701 Social systems
url https://eprints.ums.edu.my/id/eprint/33485/1/The%20effect%20of%20social%20feature%20quality%20on%20the%20social%20commerce%20system.pdf
https://eprints.ums.edu.my/id/eprint/33485/2/The%20effect%20of%20social%20feature%20quality%20on%20the%20social%20commerce%20system%20_ABSTRACT.pdf
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