Local halal cosmetic products purchase intention: Knowledge, religiosity, attitude, and islamic advertising factors
The demand for halal cosmetic products in various parts of the world has increased, especially in Muslim-majority countries like Indonesia. The potential demand for halal cosmetic products will continue to increase in the future. Indonesia has the opportunity to become the world’s largest producer a...
Main Authors: | Moh Farid Najib, Wawan Kusdiana, Izyanti Awang Razli |
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Format: | Article |
Language: | English English |
Published: |
Universitas Muhammadiyah Surakarta
2022
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Subjects: | |
Online Access: | https://eprints.ums.edu.my/id/eprint/38339/1/ABSTRACT.pdf https://eprints.ums.edu.my/id/eprint/38339/2/FULLTEXT.pdf |
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