Management Strategy and Challenges for Religious Radio Stations in Malaysia
The landscape of radio transmission has changed as a result of the advent of digital technologies. It has indirectly affected how people listen to the radio. This study seeks to understand how religious radio stations stay relevant in radio industry when commercial radio rules. Hence, this research...
Main Authors: | Juliana Abdul Wahab, Intan Soliha Ibrahim, Azlan Abas |
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Format: | Article |
Language: | English English |
Published: |
Kulliyyah of Islamic Revealed Knowledge and Human Sciences International Islamic University Malaysia
2023
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Subjects: | |
Online Access: | https://eprints.ums.edu.my/id/eprint/38661/1/ABSTRACT.pdf https://eprints.ums.edu.my/id/eprint/38661/2/FULL%20TEXT.pdf |
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