Attitude towards purchase intention for local brand automobiles manufactured locally: a comparative study

Broader accessibility of foreign products to provincial consumers and its resultant effects on local brand production necessitated calls for consumers’ formation of favorable attitudes towards local automobiles manufactured locally in developing countries. While a continuum of studies por...

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Detaylı Bibliyografya
Asıl Yazarlar: Chinedu, Anyanwu Hilary, Haron, Sharifah Azizah, Hashim, Ahmad Hariza, Jo, Ann Ho
Materyal Türü: Makale
Baskı/Yayın Bilgisi: Jilin University 2022