Assessing purchase factors, purchase intention and word-of-mouth on organic foods purchase decision in Beijing, China
Under the influences of food safety issue and people’s elevated living standard in China, more and more people are pursuing a healthier diet style. Given such a consumption trend, the organic foods market of developed cities of China had grown rapidly in the last five years. Although, a great number...
| Egile nagusia: | |
|---|---|
| Formatua: | Thesis |
| Hizkuntza: | English |
| Argitaratua: |
2022
|
| Gaiak: | |
| Sarrera elektronikoa: | http://psasir.upm.edu.my/id/eprint/105533/1/SPE%202022%2029%20UPM%20IR.pdf |