Acceptance of sharia compliance implementation among hoteliers in the Klang Valley, Malaysia

Tourism is a sector that the Government of Malaysia has recognized as an economic catalyst for the country. Islamic hospitality has become one of the attractive segments of the world's tourism industry, and, for many Islamic countries, it is a crucial income earner, especially for those prov...

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Main Author: Mohd, Adib
Format: Thesis
Language:English
Published: 2021
Subjects:
Online Access:http://psasir.upm.edu.my/id/eprint/105588/1/ADIB%20BIN%20MOHD%20-%20IR.pdf
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author Mohd, Adib
author_facet Mohd, Adib
author_sort Mohd, Adib
collection UPM
description Tourism is a sector that the Government of Malaysia has recognized as an economic catalyst for the country. Islamic hospitality has become one of the attractive segments of the world's tourism industry, and, for many Islamic countries, it is a crucial income earner, especially for those providing services to Muslim travelers. Sharia Compliance Hotel has been created to cater to Muslim guests as demand and awareness for Islamic products and services has increased. There are three objectives in this research, (a) to evaluate the influence of attitude, subjective norm and perceived behavioural control on the acceptance of SCH implementation, (b) to assess the hoteliers’ level of understanding towards SCH attributes and (c) identify their level of awareness about SCH implementation in Malaysia. This research utilizes the Theory of Planned Behaviour (TPB) to investigate this issue. The data was collected using questionnaires distributed to 400 respondents working in hotels rated between three (3) to five (5) stars in the Klang Valley. Regression analysis and correlation result reveal a significant relationship between the factor of TPB and acceptance; furthermore, the results indicate that majority of the hoteliers are understood the SCH attributes and aware of SCH implementation in Malaysia.
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spelling upm.eprints-1055882024-02-05T01:02:37Z http://psasir.upm.edu.my/id/eprint/105588/ Acceptance of sharia compliance implementation among hoteliers in the Klang Valley, Malaysia Mohd, Adib Tourism is a sector that the Government of Malaysia has recognized as an economic catalyst for the country. Islamic hospitality has become one of the attractive segments of the world's tourism industry, and, for many Islamic countries, it is a crucial income earner, especially for those providing services to Muslim travelers. Sharia Compliance Hotel has been created to cater to Muslim guests as demand and awareness for Islamic products and services has increased. There are three objectives in this research, (a) to evaluate the influence of attitude, subjective norm and perceived behavioural control on the acceptance of SCH implementation, (b) to assess the hoteliers’ level of understanding towards SCH attributes and (c) identify their level of awareness about SCH implementation in Malaysia. This research utilizes the Theory of Planned Behaviour (TPB) to investigate this issue. The data was collected using questionnaires distributed to 400 respondents working in hotels rated between three (3) to five (5) stars in the Klang Valley. Regression analysis and correlation result reveal a significant relationship between the factor of TPB and acceptance; furthermore, the results indicate that majority of the hoteliers are understood the SCH attributes and aware of SCH implementation in Malaysia. 2021-01 Thesis NonPeerReviewed text en http://psasir.upm.edu.my/id/eprint/105588/1/ADIB%20BIN%20MOHD%20-%20IR.pdf Mohd, Adib (2021) Acceptance of sharia compliance implementation among hoteliers in the Klang Valley, Malaysia. Masters thesis, Universiti Putra Malaysia. Tourism - Malaysia - Klang Valley Hotelkeepers - Malaysia Tourism - Religious aspects - Islam
spellingShingle Tourism - Malaysia - Klang Valley
Hotelkeepers - Malaysia
Tourism - Religious aspects - Islam
Mohd, Adib
Acceptance of sharia compliance implementation among hoteliers in the Klang Valley, Malaysia
title Acceptance of sharia compliance implementation among hoteliers in the Klang Valley, Malaysia
title_full Acceptance of sharia compliance implementation among hoteliers in the Klang Valley, Malaysia
title_fullStr Acceptance of sharia compliance implementation among hoteliers in the Klang Valley, Malaysia
title_full_unstemmed Acceptance of sharia compliance implementation among hoteliers in the Klang Valley, Malaysia
title_short Acceptance of sharia compliance implementation among hoteliers in the Klang Valley, Malaysia
title_sort acceptance of sharia compliance implementation among hoteliers in the klang valley malaysia
topic Tourism - Malaysia - Klang Valley
Hotelkeepers - Malaysia
Tourism - Religious aspects - Islam
url http://psasir.upm.edu.my/id/eprint/105588/1/ADIB%20BIN%20MOHD%20-%20IR.pdf
work_keys_str_mv AT mohdadib acceptanceofshariacomplianceimplementationamonghoteliersintheklangvalleymalaysia