Analysis of consumer perceived needs of fiber arts and crafts in the internet era with perceptual engineering as an orientation

Starting from the construction of the perceptual engineering model, this paper gives the research objective of consumer perceived demand for fiber art handicrafts in the Internet era and designs the corresponding perceived SD scale according to consumer perceived demand. Factor analysis, the results...

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Main Authors: Wang, Na, Zainal Abidin, Sazrinee, Shaari, Nazlina, Mansor, Noranita
Format: Article
Published: Sciendo 2024
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author Wang, Na
Zainal Abidin, Sazrinee
Shaari, Nazlina
Mansor, Noranita
author_facet Wang, Na
Zainal Abidin, Sazrinee
Shaari, Nazlina
Mansor, Noranita
author_sort Wang, Na
collection UPM
description Starting from the construction of the perceptual engineering model, this paper gives the research objective of consumer perceived demand for fiber art handicrafts in the Internet era and designs the corresponding perceived SD scale according to consumer perceived demand. Factor analysis, the results show that for embroidery handicrafts, more attention is placed on grad in consumer perceived needs, with a factor loading eigenvalue of 4.647, and the grade variability of embroidery handicrafts is 27.336. The consumer perception under the cluster 1 category of handmade blankets is mainly the grade, and its percentage is the highest at 26.698, and the influence factor of style in bamboo and grass woven products is the highest at 23.078. The design of fiber art handicrafts oriented to perceptual engineering needs to fully explore the consumer's perception needs in order to promote innovation and development of fiber art handicrafts.
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spelling upm.eprints-1062692024-05-12T13:14:51Z http://psasir.upm.edu.my/id/eprint/106269/ Analysis of consumer perceived needs of fiber arts and crafts in the internet era with perceptual engineering as an orientation Wang, Na Zainal Abidin, Sazrinee Shaari, Nazlina Mansor, Noranita Starting from the construction of the perceptual engineering model, this paper gives the research objective of consumer perceived demand for fiber art handicrafts in the Internet era and designs the corresponding perceived SD scale according to consumer perceived demand. Factor analysis, the results show that for embroidery handicrafts, more attention is placed on grad in consumer perceived needs, with a factor loading eigenvalue of 4.647, and the grade variability of embroidery handicrafts is 27.336. The consumer perception under the cluster 1 category of handmade blankets is mainly the grade, and its percentage is the highest at 26.698, and the influence factor of style in bamboo and grass woven products is the highest at 23.078. The design of fiber art handicrafts oriented to perceptual engineering needs to fully explore the consumer's perception needs in order to promote innovation and development of fiber art handicrafts. Sciendo 2024 Article PeerReviewed Wang, Na and Zainal Abidin, Sazrinee and Shaari, Nazlina and Mansor, Noranita (2024) Analysis of consumer perceived needs of fiber arts and crafts in the internet era with perceptual engineering as an orientation. Applied Mathematics and Nonlinear Sciences, 9 (1). pp. 1-24. ISSN 2444-8656 https://sciendo.com/article/10.2478/amns.2023.2.01477 10.2478/amns.2023.2.01477
spellingShingle Wang, Na
Zainal Abidin, Sazrinee
Shaari, Nazlina
Mansor, Noranita
Analysis of consumer perceived needs of fiber arts and crafts in the internet era with perceptual engineering as an orientation
title Analysis of consumer perceived needs of fiber arts and crafts in the internet era with perceptual engineering as an orientation
title_full Analysis of consumer perceived needs of fiber arts and crafts in the internet era with perceptual engineering as an orientation
title_fullStr Analysis of consumer perceived needs of fiber arts and crafts in the internet era with perceptual engineering as an orientation
title_full_unstemmed Analysis of consumer perceived needs of fiber arts and crafts in the internet era with perceptual engineering as an orientation
title_short Analysis of consumer perceived needs of fiber arts and crafts in the internet era with perceptual engineering as an orientation
title_sort analysis of consumer perceived needs of fiber arts and crafts in the internet era with perceptual engineering as an orientation
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AT mansornoranita analysisofconsumerperceivedneedsoffiberartsandcraftsintheinterneterawithperceptualengineeringasanorientation