Research on the construction of agricultural product brand leadership based on consumers' education level

Globalization has necessitated the Higher Education Institutions (HEIs) to change the notion of education and leadership policies in the domain of agriculture. The accelerated demand for high quality, large quantity and wide variety of agricultural products, has in turn stimulated the development of...

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Main Authors: He, Zhihan, Rahman, Khairul Aidil Azlin Abd, Noor, Mohd Sallehuddin Mat
Format: Article
Published: Auricle Global Society of Education and Research 2023
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author He, Zhihan
Rahman, Khairul Aidil Azlin Abd
Noor, Mohd Sallehuddin Mat
author_facet He, Zhihan
Rahman, Khairul Aidil Azlin Abd
Noor, Mohd Sallehuddin Mat
author_sort He, Zhihan
collection UPM
description Globalization has necessitated the Higher Education Institutions (HEIs) to change the notion of education and leadership policies in the domain of agriculture. The accelerated demand for high quality, large quantity and wide variety of agricultural products, has in turn stimulated the development of global leaders in the agricultural sector by opening the doors for branding the commodities and also for provisioning agricultural education. The distributed educational leadership of China has raised the consumer's educational level, leadership skills, branding of products and patenting innovative products and process. This work investigates the impact of distributed education leadership among the agricultural institutions on the productivity, innovations and education level of consumers in China with the help of data mining and statistical approaches. The empirical analysis is done using Ordinary least squares and Linear Regression to learn whether the variables considered are showing inclined or declined trend in promoting distributed educational leadership. This research will be immensely helpful for entrepreneurs, educationalists and agriculturalists to delegate the responsibility to provincial structures and HEIs which will be beneficial to all the stakeholders of agriculture.
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institution Universiti Putra Malaysia
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spelling upm.eprints-1089082024-09-26T08:25:11Z http://psasir.upm.edu.my/id/eprint/108908/ Research on the construction of agricultural product brand leadership based on consumers' education level He, Zhihan Rahman, Khairul Aidil Azlin Abd Noor, Mohd Sallehuddin Mat Globalization has necessitated the Higher Education Institutions (HEIs) to change the notion of education and leadership policies in the domain of agriculture. The accelerated demand for high quality, large quantity and wide variety of agricultural products, has in turn stimulated the development of global leaders in the agricultural sector by opening the doors for branding the commodities and also for provisioning agricultural education. The distributed educational leadership of China has raised the consumer's educational level, leadership skills, branding of products and patenting innovative products and process. This work investigates the impact of distributed education leadership among the agricultural institutions on the productivity, innovations and education level of consumers in China with the help of data mining and statistical approaches. The empirical analysis is done using Ordinary least squares and Linear Regression to learn whether the variables considered are showing inclined or declined trend in promoting distributed educational leadership. This research will be immensely helpful for entrepreneurs, educationalists and agriculturalists to delegate the responsibility to provincial structures and HEIs which will be beneficial to all the stakeholders of agriculture. Auricle Global Society of Education and Research 2023-04-20 Article PeerReviewed He, Zhihan and Rahman, Khairul Aidil Azlin Abd and Noor, Mohd Sallehuddin Mat (2023) Research on the construction of agricultural product brand leadership based on consumers' education level. Educational Administration: Theory and Practice, 29 (2). pp. 150-167. ISSN 1300-4832; ESSN: 2148-2403 https://kuey.net/menuscript/index.php/kuey/article/view/604 doi:10.52152/kuey.v29i2.604
spellingShingle He, Zhihan
Rahman, Khairul Aidil Azlin Abd
Noor, Mohd Sallehuddin Mat
Research on the construction of agricultural product brand leadership based on consumers' education level
title Research on the construction of agricultural product brand leadership based on consumers' education level
title_full Research on the construction of agricultural product brand leadership based on consumers' education level
title_fullStr Research on the construction of agricultural product brand leadership based on consumers' education level
title_full_unstemmed Research on the construction of agricultural product brand leadership based on consumers' education level
title_short Research on the construction of agricultural product brand leadership based on consumers' education level
title_sort research on the construction of agricultural product brand leadership based on consumers education level
work_keys_str_mv AT hezhihan researchontheconstructionofagriculturalproductbrandleadershipbasedonconsumerseducationlevel
AT rahmankhairulaidilazlinabd researchontheconstructionofagriculturalproductbrandleadershipbasedonconsumerseducationlevel
AT noormohdsallehuddinmat researchontheconstructionofagriculturalproductbrandleadershipbasedonconsumerseducationlevel