The mean willingness-to-pay for smoking cessation treatment in Malaysia

The mean willingness-to-pay for smoking cessation treatment in Malaysia

This research aims to estimate the mean willingness-to-pay (WTP) for smoking cessation treatment among smokers in Malaysia. We analysed individual smoker's WTP based on questionnaires distributed to current smokers above 18 years of age. The mean WTP was measured using the contingent valuation...

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Bibliographic Details
Main Authors:	Chuah, Seong Jin, Mohamed Nor, Ashidah, Samdin, Zaiton, Zainal Abidin, Emilia
Format:	Article
Published:	Inderscience 2023

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