Strategic communication and effectiveness analysis of non-profit organizations in the new media era
The new media era enables people to obtain information conveniently, and also brings a wider publicity platform to non-profit organizations. So how do non-profit organizations advertise through social networks? The purpose of this paper is to analyze the strategic communication of non-profit organiz...
Main Authors: | Liu, Fengjiao, Kasimon, Diyana Nawar |
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Format: | Article |
Language: | English |
Published: |
Asian Scholars Network
2023
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Online Access: | http://psasir.upm.edu.my/id/eprint/109543/1/23798-1429-81371-1-10-20231002.pdf |
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