Development of rural herbal entrepreneurship in Malaysia
The purpose of this research is to highlight the critical success and failure factors among rural Malay herbal entrepreneurs in Malaysia. As this was an exploratory research, a case study method was used as it gave an in-depth explanation on the issues regarding rural herbal entrepreneurship. This s...
Main Authors: | , , , , |
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Format: | Article |
Language: | English |
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Canadian Center of Science and Education
2013
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Online Access: | http://psasir.upm.edu.my/id/eprint/28997/1/28997.pdf |
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author | Paul, Kamal Chandra Hamzah, Azimi Abu Samah, Bahaman Ismail, Ismi Arif Alby, Jeffrey Lawrence D'Silva |
author_facet | Paul, Kamal Chandra Hamzah, Azimi Abu Samah, Bahaman Ismail, Ismi Arif Alby, Jeffrey Lawrence D'Silva |
author_sort | Paul, Kamal Chandra |
collection | UPM |
description | The purpose of this research is to highlight the critical success and failure factors among rural Malay herbal entrepreneurs in Malaysia. As this was an exploratory research, a case study method was used as it gave an in-depth explanation on the issues regarding rural herbal entrepreneurship. This study was conducted in MAHA (Malaysia Agriculture, Horticulture & Agritourism), Serdang, Selangor with ten herbal entrepreneurs – five successful entrepreneurs and five unsuccessful entrepreneurs. The result suggested that customer service know-how of the business and the past experience of the entrepreneur are the major key factors of success. On the other hand, failure factors are explored and the most crucial ones are the lack of access to financial support from appropriate government organization, poor infrastructure as well as corruption. This paper has vast implications for the rural herbal entrepreneurs as it gives insight into the reasons and factors that brought about failures and successes. |
first_indexed | 2024-03-06T08:13:11Z |
format | Article |
id | upm.eprints-28997 |
institution | Universiti Putra Malaysia |
language | English |
last_indexed | 2024-03-06T08:13:11Z |
publishDate | 2013 |
publisher | Canadian Center of Science and Education |
record_format | dspace |
spelling | upm.eprints-289972016-03-31T02:12:31Z http://psasir.upm.edu.my/id/eprint/28997/ Development of rural herbal entrepreneurship in Malaysia Paul, Kamal Chandra Hamzah, Azimi Abu Samah, Bahaman Ismail, Ismi Arif Alby, Jeffrey Lawrence D'Silva The purpose of this research is to highlight the critical success and failure factors among rural Malay herbal entrepreneurs in Malaysia. As this was an exploratory research, a case study method was used as it gave an in-depth explanation on the issues regarding rural herbal entrepreneurship. This study was conducted in MAHA (Malaysia Agriculture, Horticulture & Agritourism), Serdang, Selangor with ten herbal entrepreneurs – five successful entrepreneurs and five unsuccessful entrepreneurs. The result suggested that customer service know-how of the business and the past experience of the entrepreneur are the major key factors of success. On the other hand, failure factors are explored and the most crucial ones are the lack of access to financial support from appropriate government organization, poor infrastructure as well as corruption. This paper has vast implications for the rural herbal entrepreneurs as it gives insight into the reasons and factors that brought about failures and successes. Canadian Center of Science and Education 2013 Article PeerReviewed application/pdf en http://psasir.upm.edu.my/id/eprint/28997/1/28997.pdf Paul, Kamal Chandra and Hamzah, Azimi and Abu Samah, Bahaman and Ismail, Ismi Arif and Alby, Jeffrey Lawrence D'Silva (2013) Development of rural herbal entrepreneurship in Malaysia. International Journal of Business and Management, 8 (18). pp. 95-100. ISSN 1833-3850; ESSN: 1833-8119 http://www.ccsenet.org/journal/index.php/ijbm/article/view/26494 10.5539/ijbm.v8n18p95 |
spellingShingle | Paul, Kamal Chandra Hamzah, Azimi Abu Samah, Bahaman Ismail, Ismi Arif Alby, Jeffrey Lawrence D'Silva Development of rural herbal entrepreneurship in Malaysia |
title | Development of rural herbal entrepreneurship in Malaysia |
title_full | Development of rural herbal entrepreneurship in Malaysia |
title_fullStr | Development of rural herbal entrepreneurship in Malaysia |
title_full_unstemmed | Development of rural herbal entrepreneurship in Malaysia |
title_short | Development of rural herbal entrepreneurship in Malaysia |
title_sort | development of rural herbal entrepreneurship in malaysia |
url | http://psasir.upm.edu.my/id/eprint/28997/1/28997.pdf |
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