Linking Research and Consumers through Adult Education Programmes for the Advancement of Small-scale Food Industries in Malaysia

This paper describes and highlights features of an adult education programme implemented by the Food Technology Division of the Malaysian Agriculture Research and Development Institute (MARDI) to promote the food industry in Malaysia. A study on the programme was carried out using in depth intervi...

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Main Authors: Muhamad, Mazanah, Tajuddin Shah, Raja Ahmad, Hamzah, Azimi
Format: Article
Language:English
English
Published: Universiti Putra Malaysia Press 1995
Online Access:http://psasir.upm.edu.my/id/eprint/3065/1/Linking_Research_and_Consumers_through_Adult_Education_Programmes.pdf
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author Muhamad, Mazanah
Tajuddin Shah, Raja Ahmad
Hamzah, Azimi
author_facet Muhamad, Mazanah
Tajuddin Shah, Raja Ahmad
Hamzah, Azimi
author_sort Muhamad, Mazanah
collection UPM
description This paper describes and highlights features of an adult education programme implemented by the Food Technology Division of the Malaysian Agriculture Research and Development Institute (MARDI) to promote the food industry in Malaysia. A study on the programme was carried out using in depth interviews, participant observation and content analysis of documented data. The programme encompasses three basic components generating technology appropriate for small food industries, interfacing between innovators and consumers, and coaching learners to ensure the enterprise becomes successful and sustainable. The discussions focus on the efforts by the division to integrate its research and extension activities. Examination of the programme reveals that it integrates research and extension as suggested by Bennetts (1989) interdependency model. Strengths and weaknesses of this approach are discussed in the paper.
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spelling upm.eprints-30652013-05-27T07:05:28Z http://psasir.upm.edu.my/id/eprint/3065/ Linking Research and Consumers through Adult Education Programmes for the Advancement of Small-scale Food Industries in Malaysia Muhamad, Mazanah Tajuddin Shah, Raja Ahmad Hamzah, Azimi This paper describes and highlights features of an adult education programme implemented by the Food Technology Division of the Malaysian Agriculture Research and Development Institute (MARDI) to promote the food industry in Malaysia. A study on the programme was carried out using in depth interviews, participant observation and content analysis of documented data. The programme encompasses three basic components generating technology appropriate for small food industries, interfacing between innovators and consumers, and coaching learners to ensure the enterprise becomes successful and sustainable. The discussions focus on the efforts by the division to integrate its research and extension activities. Examination of the programme reveals that it integrates research and extension as suggested by Bennetts (1989) interdependency model. Strengths and weaknesses of this approach are discussed in the paper. Universiti Putra Malaysia Press 1995 Article PeerReviewed application/pdf en http://psasir.upm.edu.my/id/eprint/3065/1/Linking_Research_and_Consumers_through_Adult_Education_Programmes.pdf Muhamad, Mazanah and Tajuddin Shah, Raja Ahmad and Hamzah, Azimi (1995) Linking Research and Consumers through Adult Education Programmes for the Advancement of Small-scale Food Industries in Malaysia. Pertanika Journal of Social Sciences & Humanities, 3 (2). pp. 181-188. ISSN 0128-7702 English
spellingShingle Muhamad, Mazanah
Tajuddin Shah, Raja Ahmad
Hamzah, Azimi
Linking Research and Consumers through Adult Education Programmes for the Advancement of Small-scale Food Industries in Malaysia
title Linking Research and Consumers through Adult Education Programmes for the Advancement of Small-scale Food Industries in Malaysia
title_full Linking Research and Consumers through Adult Education Programmes for the Advancement of Small-scale Food Industries in Malaysia
title_fullStr Linking Research and Consumers through Adult Education Programmes for the Advancement of Small-scale Food Industries in Malaysia
title_full_unstemmed Linking Research and Consumers through Adult Education Programmes for the Advancement of Small-scale Food Industries in Malaysia
title_short Linking Research and Consumers through Adult Education Programmes for the Advancement of Small-scale Food Industries in Malaysia
title_sort linking research and consumers through adult education programmes for the advancement of small scale food industries in malaysia
url http://psasir.upm.edu.my/id/eprint/3065/1/Linking_Research_and_Consumers_through_Adult_Education_Programmes.pdf
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