Expressing emotions in words: Facebook text-based comments in Tamil

Language being used as a communication tool is embedded with emotions. Emotions in language are obvious in face-to-face (F2F) communication than in any other forms of communications. Media Richness Theory explains that the richer the media is the more successful communication will be and vice versa...

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Main Authors: Sinayah, Malarvizhi, Muthusamy, Paramasivam, Narayanan, Kannan, Abd Rahim, Normaliza
Format: Article
Language:English
Published: Universiti Putra Malaysia Press 2015
Online Access:http://psasir.upm.edu.my/id/eprint/32796/1/16%20JSSH-1089-2014.pdf
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author Sinayah, Malarvizhi
Muthusamy, Paramasivam
Narayanan, Kannan
Abd Rahim, Normaliza
author_facet Sinayah, Malarvizhi
Muthusamy, Paramasivam
Narayanan, Kannan
Abd Rahim, Normaliza
author_sort Sinayah, Malarvizhi
collection UPM
description Language being used as a communication tool is embedded with emotions. Emotions in language are obvious in face-to-face (F2F) communication than in any other forms of communications. Media Richness Theory explains that the richer the media is the more successful communication will be and vice versa (Moczynski, 2010). This means text-based communication such as letters, e-mails, memo and so forth lacking of non-verbal cues like intonations, facial expressions, body movements and others, will not be as successful as F2F communication. On the other hand, there are also studies which have proven that computer mediated communication can convey non-verbal cues as effective as in F2F communication by manipulating the fonts with capitalization or using coloured fonts to express emotions (Mali, 2007; Boonthanom, 2004). Nevertheless, how is it possible to communicate non-verbal informations in a language like Tamil which does not have capital letters or colour code? The aim of this study is to identify the techniques used by Tamils in conveying emotions through words in facebook. This paper further discusses the frequent and helpful techniques used in Tamil communication. Samples chosen for this study were forty active facebook users who have good language competency in Tamil.
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spelling upm.eprints-327962016-01-28T03:53:34Z http://psasir.upm.edu.my/id/eprint/32796/ Expressing emotions in words: Facebook text-based comments in Tamil Sinayah, Malarvizhi Muthusamy, Paramasivam Narayanan, Kannan Abd Rahim, Normaliza Language being used as a communication tool is embedded with emotions. Emotions in language are obvious in face-to-face (F2F) communication than in any other forms of communications. Media Richness Theory explains that the richer the media is the more successful communication will be and vice versa (Moczynski, 2010). This means text-based communication such as letters, e-mails, memo and so forth lacking of non-verbal cues like intonations, facial expressions, body movements and others, will not be as successful as F2F communication. On the other hand, there are also studies which have proven that computer mediated communication can convey non-verbal cues as effective as in F2F communication by manipulating the fonts with capitalization or using coloured fonts to express emotions (Mali, 2007; Boonthanom, 2004). Nevertheless, how is it possible to communicate non-verbal informations in a language like Tamil which does not have capital letters or colour code? The aim of this study is to identify the techniques used by Tamils in conveying emotions through words in facebook. This paper further discusses the frequent and helpful techniques used in Tamil communication. Samples chosen for this study were forty active facebook users who have good language competency in Tamil. Universiti Putra Malaysia Press 2015-03 Article PeerReviewed application/pdf en http://psasir.upm.edu.my/id/eprint/32796/1/16%20JSSH-1089-2014.pdf Sinayah, Malarvizhi and Muthusamy, Paramasivam and Narayanan, Kannan and Abd Rahim, Normaliza (2015) Expressing emotions in words: Facebook text-based comments in Tamil. Pertanika Journal of Social Sciences & Humanities, 23 (1). pp. 233-245. ISSN 0128-7702; ESSN: 2231-8534 http://www.pertanika.upm.edu.my/Pertanika%20PAPERS/JSSH%20Vol.%2023%20%281%29%20Mar.%202015/16%20JSSH-1089-2014.pdf
spellingShingle Sinayah, Malarvizhi
Muthusamy, Paramasivam
Narayanan, Kannan
Abd Rahim, Normaliza
Expressing emotions in words: Facebook text-based comments in Tamil
title Expressing emotions in words: Facebook text-based comments in Tamil
title_full Expressing emotions in words: Facebook text-based comments in Tamil
title_fullStr Expressing emotions in words: Facebook text-based comments in Tamil
title_full_unstemmed Expressing emotions in words: Facebook text-based comments in Tamil
title_short Expressing emotions in words: Facebook text-based comments in Tamil
title_sort expressing emotions in words facebook text based comments in tamil
url http://psasir.upm.edu.my/id/eprint/32796/1/16%20JSSH-1089-2014.pdf
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AT muthusamyparamasivam expressingemotionsinwordsfacebooktextbasedcommentsintamil
AT narayanankannan expressingemotionsinwordsfacebooktextbasedcommentsintamil
AT abdrahimnormaliza expressingemotionsinwordsfacebooktextbasedcommentsintamil