The relationship of exposure to news media with attachment to the national ethos

This study tested the assumption that national media played an important role in promoting a strong national ethos among Malaysians. As youth are heavy consumer of media and play important roles in further progressing the country economically and politically, it is very pertinent to examine the str...

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Main Authors: Tamam, Ezhar, Yee, Wendy Mei Tien, Idris, Fazilah, Hamzah, Azimi, Mohamed, Zainal Abidin, Wong, Su Luan, Mohd Noor, Mansor
Format: Article
Language:English
Published: Universiti Putra Malaysia Press 2005
Online Access:http://psasir.upm.edu.my/id/eprint/3528/1/The_Relationship_of_Exposure_to_News_Media_with.pdf
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author Tamam, Ezhar
Yee, Wendy Mei Tien
Idris, Fazilah
Hamzah, Azimi
Mohamed, Zainal Abidin
Wong, Su Luan
Mohd Noor, Mansor
author_facet Tamam, Ezhar
Yee, Wendy Mei Tien
Idris, Fazilah
Hamzah, Azimi
Mohamed, Zainal Abidin
Wong, Su Luan
Mohd Noor, Mansor
author_sort Tamam, Ezhar
collection UPM
description This study tested the assumption that national media played an important role in promoting a strong national ethos among Malaysians. As youth are heavy consumer of media and play important roles in further progressing the country economically and politically, it is very pertinent to examine the strength of the national ethos among the Malaysian youth of various ethnic groups, and the relationship between the exposure to the news media and strength of their national ethos. A total of 606 students from ten universities and colleges aged between 18 to 27 years were interviewed in a national survey using a self-administered questionnaire. Three dimensions of the national ethos emerged from the data and the students had positive perceptions toward selected characteristics of the country. However, there is a significant difference among the three ethnic groups in their degree of attachment to the three different dimensions of the national ethos. An overall exposure to the news media has a positive and significant relationship with the shared identity and future dimension, and shared history and values dimension of the national ethos.
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spelling upm.eprints-35282015-09-14T08:21:23Z http://psasir.upm.edu.my/id/eprint/3528/ The relationship of exposure to news media with attachment to the national ethos Tamam, Ezhar Yee, Wendy Mei Tien Idris, Fazilah Hamzah, Azimi Mohamed, Zainal Abidin Wong, Su Luan Mohd Noor, Mansor This study tested the assumption that national media played an important role in promoting a strong national ethos among Malaysians. As youth are heavy consumer of media and play important roles in further progressing the country economically and politically, it is very pertinent to examine the strength of the national ethos among the Malaysian youth of various ethnic groups, and the relationship between the exposure to the news media and strength of their national ethos. A total of 606 students from ten universities and colleges aged between 18 to 27 years were interviewed in a national survey using a self-administered questionnaire. Three dimensions of the national ethos emerged from the data and the students had positive perceptions toward selected characteristics of the country. However, there is a significant difference among the three ethnic groups in their degree of attachment to the three different dimensions of the national ethos. An overall exposure to the news media has a positive and significant relationship with the shared identity and future dimension, and shared history and values dimension of the national ethos. Universiti Putra Malaysia Press 2005-09 Article PeerReviewed application/pdf en http://psasir.upm.edu.my/id/eprint/3528/1/The_Relationship_of_Exposure_to_News_Media_with.pdf Tamam, Ezhar and Yee, Wendy Mei Tien and Idris, Fazilah and Hamzah, Azimi and Mohamed, Zainal Abidin and Wong, Su Luan and Mohd Noor, Mansor (2005) The relationship of exposure to news media with attachment to the national ethos. Pertanika Journal of Social Sciences & Humanities, 13 (2). pp. 187-198. ISSN 0128-7702; ESSN: 2231-8534 http://www.pertanika.upm.edu.my/view_archives.php?journal=JSSH-13-2-9
spellingShingle Tamam, Ezhar
Yee, Wendy Mei Tien
Idris, Fazilah
Hamzah, Azimi
Mohamed, Zainal Abidin
Wong, Su Luan
Mohd Noor, Mansor
The relationship of exposure to news media with attachment to the national ethos
title The relationship of exposure to news media with attachment to the national ethos
title_full The relationship of exposure to news media with attachment to the national ethos
title_fullStr The relationship of exposure to news media with attachment to the national ethos
title_full_unstemmed The relationship of exposure to news media with attachment to the national ethos
title_short The relationship of exposure to news media with attachment to the national ethos
title_sort relationship of exposure to news media with attachment to the national ethos
url http://psasir.upm.edu.my/id/eprint/3528/1/The_Relationship_of_Exposure_to_News_Media_with.pdf
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