Understanding tourists’ motives for visiting Malaysia’s national park

The objective of this study is to identify tourists’ motives for visiting the National Park (Taman Negara) in Malaysia. In addition, this study also seeks to determine if motivational differences exist between foreign and local tourists for visiting Taman Negara. Dann’s (1977) push and p...

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Main Authors: Barkhordari, Razieh, Yusof, Aminuddin, Soh, Kim Geok
Format: Article
Published: University of Pitesti, Romania 2014
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author Barkhordari, Razieh
Yusof, Aminuddin
Soh, Kim Geok
author_facet Barkhordari, Razieh
Yusof, Aminuddin
Soh, Kim Geok
author_sort Barkhordari, Razieh
collection UPM
description The objective of this study is to identify tourists’ motives for visiting the National Park (Taman Negara) in Malaysia. In addition, this study also seeks to determine if motivational differences exist between foreign and local tourists for visiting Taman Negara. Dann’s (1977) push and pull theory was used as the theoretical framework to examine the motivations of 150 local and foreign tourists visiting Taman Negara. Descriptive analysis and t-tests were used to evaluate quantitative data. Findings demonstrated that tourists were more likely to be motivated by intellectual factors such as discover and learning new things to satisfy their curiosity and expand their knowledge. Comparing tourists’ motivation by their nationality suggest significant differences (p<0.05) between local and foreign tourists. Local tourists are motivated by social, competence and stimulus-avoidance more than foreign tourists.
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institution Universiti Putra Malaysia
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spelling upm.eprints-359222016-02-12T08:31:34Z http://psasir.upm.edu.my/id/eprint/35922/ Understanding tourists’ motives for visiting Malaysia’s national park Barkhordari, Razieh Yusof, Aminuddin Soh, Kim Geok The objective of this study is to identify tourists’ motives for visiting the National Park (Taman Negara) in Malaysia. In addition, this study also seeks to determine if motivational differences exist between foreign and local tourists for visiting Taman Negara. Dann’s (1977) push and pull theory was used as the theoretical framework to examine the motivations of 150 local and foreign tourists visiting Taman Negara. Descriptive analysis and t-tests were used to evaluate quantitative data. Findings demonstrated that tourists were more likely to be motivated by intellectual factors such as discover and learning new things to satisfy their curiosity and expand their knowledge. Comparing tourists’ motivation by their nationality suggest significant differences (p<0.05) between local and foreign tourists. Local tourists are motivated by social, competence and stimulus-avoidance more than foreign tourists. University of Pitesti, Romania 2014 Article PeerReviewed Barkhordari, Razieh and Yusof, Aminuddin and Soh, Kim Geok (2014) Understanding tourists’ motives for visiting Malaysia’s national park. Journal of Physical Education and Sport, 14 (4). art. no. 93. pp. 599-603. ISSN 2247-8051; ESSN: 2247-806X http://efsupit.ro/archive/1/68 10.7752/jpes.2014.04093
spellingShingle Barkhordari, Razieh
Yusof, Aminuddin
Soh, Kim Geok
Understanding tourists’ motives for visiting Malaysia’s national park
title Understanding tourists’ motives for visiting Malaysia’s national park
title_full Understanding tourists’ motives for visiting Malaysia’s national park
title_fullStr Understanding tourists’ motives for visiting Malaysia’s national park
title_full_unstemmed Understanding tourists’ motives for visiting Malaysia’s national park
title_short Understanding tourists’ motives for visiting Malaysia’s national park
title_sort understanding tourists motives for visiting malaysia s national park
work_keys_str_mv AT barkhordarirazieh understandingtouristsmotivesforvisitingmalaysiasnationalpark
AT yusofaminuddin understandingtouristsmotivesforvisitingmalaysiasnationalpark
AT sohkimgeok understandingtouristsmotivesforvisitingmalaysiasnationalpark