Consumer perception towards meat safety: confirmatory factor analysis
This study was conducted to analyze consumers’ perceptions on meat safety. The results indicate that the main determinants of consumer perceptions are government’s safety awareness, campaigns and health conscious. Therefore, from the practical standpoint, it suggests that responsible parties should...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Faculty of Economics and Management, Universiti Putra Malaysia
2010
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| Online Access: | http://psasir.upm.edu.my/id/eprint/39478/1/39478.pdf |