B2B e-commerce success among small and medium-size enterprises: a business network perspective

E-commerce (EC) success and related influencing factors have not been investigated properly in the context of small and medium-sized enterprises (SMEs), while these businesses possess very different characteristics as compared to large businesses. The purpose of this study is to provide a better and...

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Main Authors: Ghobakhloo, Morteza, Tang, Sai Hong, Standing, Craig
Format: Article
Language:English
Published: IGI Publishing 2015
Online Access:http://psasir.upm.edu.my/id/eprint/43906/1/B2B%20E-commerce%20success%20among%20small%20and%20medium-sized%20enterprises.pdf
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author Ghobakhloo, Morteza
Tang, Sai Hong
Standing, Craig
author_facet Ghobakhloo, Morteza
Tang, Sai Hong
Standing, Craig
author_sort Ghobakhloo, Morteza
collection UPM
description E-commerce (EC) success and related influencing factors have not been investigated properly in the context of small and medium-sized enterprises (SMEs), while these businesses possess very different characteristics as compared to large businesses. The purpose of this study is to provide a better and clearer understanding of business-to-business (B2B) EC value and success within SMEs, particularly in emerging economies. Rooted in the information system (IS) diffusion and success literature and organizational research background, this paper develops an integrative research model to assess the success of B2B EC among Iranian and Malaysian SMEs. To interpret the success of B2B EC, we viewed EC success dimensions and relevant determinants from the perspectives of all users at the business network unit level. The result of testing this model on 130 business network units revealed that in addition to technological characteristics of EC including information, system and service quality, different SME-related organizational determinants such as perceived usefulness of EC, top management support and commitment and EC knowledge are crucial for successful B2B EC among SMEs. The findings offer valuable insights to managers, EC/IS experts and policy makers responsible for assisting SMEs with successfully engaging in B2B EC.
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spelling upm.eprints-439062016-10-27T09:15:40Z http://psasir.upm.edu.my/id/eprint/43906/ B2B e-commerce success among small and medium-size enterprises: a business network perspective Ghobakhloo, Morteza Tang, Sai Hong Standing, Craig E-commerce (EC) success and related influencing factors have not been investigated properly in the context of small and medium-sized enterprises (SMEs), while these businesses possess very different characteristics as compared to large businesses. The purpose of this study is to provide a better and clearer understanding of business-to-business (B2B) EC value and success within SMEs, particularly in emerging economies. Rooted in the information system (IS) diffusion and success literature and organizational research background, this paper develops an integrative research model to assess the success of B2B EC among Iranian and Malaysian SMEs. To interpret the success of B2B EC, we viewed EC success dimensions and relevant determinants from the perspectives of all users at the business network unit level. The result of testing this model on 130 business network units revealed that in addition to technological characteristics of EC including information, system and service quality, different SME-related organizational determinants such as perceived usefulness of EC, top management support and commitment and EC knowledge are crucial for successful B2B EC among SMEs. The findings offer valuable insights to managers, EC/IS experts and policy makers responsible for assisting SMEs with successfully engaging in B2B EC. IGI Publishing 2015 Article PeerReviewed application/pdf en http://psasir.upm.edu.my/id/eprint/43906/1/B2B%20E-commerce%20success%20among%20small%20and%20medium-sized%20enterprises.pdf Ghobakhloo, Morteza and Tang, Sai Hong and Standing, Craig (2015) B2B e-commerce success among small and medium-size enterprises: a business network perspective. Journal of Organizational and End User Computing, 27 (1). pp. 1-32. ISSN 1546-2234; ESSN: 1546-5012 https://ai2-s2-pdfs.s3.amazonaws.com/7743/3dd4700bffb6b8514053c70b70a2d23975d9.pdf 10.4018/joeuc.2015010101
spellingShingle Ghobakhloo, Morteza
Tang, Sai Hong
Standing, Craig
B2B e-commerce success among small and medium-size enterprises: a business network perspective
title B2B e-commerce success among small and medium-size enterprises: a business network perspective
title_full B2B e-commerce success among small and medium-size enterprises: a business network perspective
title_fullStr B2B e-commerce success among small and medium-size enterprises: a business network perspective
title_full_unstemmed B2B e-commerce success among small and medium-size enterprises: a business network perspective
title_short B2B e-commerce success among small and medium-size enterprises: a business network perspective
title_sort b2b e commerce success among small and medium size enterprises a business network perspective
url http://psasir.upm.edu.my/id/eprint/43906/1/B2B%20E-commerce%20success%20among%20small%20and%20medium-sized%20enterprises.pdf
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